The promotion of Venezuela’s natural beauty, gastronomy, and cultural heritage was part of the event that brought together delegations and representatives from around the world. Photo: Ministry of Tourism.
Guacamaya, August 18, 2025. Venezuela secured 557 tourism-focused trade agreements during the recent 2025 International Business Roundtable, held from August 14 to 16 at the Poliedro de Caracas. At the event’s closing ceremony, Executive Vice President Delcy Rodríguez announced that the figure stemmed from 667 exchange meetings involving representatives from 15 countries and 186 international guests.
Tour operators, industry chambers, airlines, lodging companies, and related service providers gathered for the occasion. Multidestination route partnerships were established with countries such as Azerbaijan, Cuba, and China. Delegates from Germany, Algeria, Brazil, Colombia, Curaçao, Iraq, Iran, Mexico, Russia, Turkey, Uruguay, and Vietnam also expressed interest in Venezuelan tourism.
One of the most notable figures, according to Rodríguez, is the exponential growth of social tourism in Venezuela, which has seen a sustained 700% increase over the past 17 quarters. She attributed this momentum to the implementation of the Seven Transformations Plan and a 940% rise in tourist routes.
Official estimates project an 80% increase in international visitors in 2025, including a 20% rise in tourist arrivals to Margarita Island compared to the previous year. This trend is expected to have a positive impact on the Gross Domestic Product (GDP), aiming to boost alternatives to the oil-based economy.
“We’re moving from a rentier oil economy to one that energizes this sector, where Venezuela stands out for its extraordinary natural beauty, biodiversity, and rich cultural heritage—its music, gastronomy, and artistic expressions,” Rodríguez emphasized, as reported in a Ministry of Tourism press release.
The International Business Roundtable was created as a strategic platform to explore and promote investment alternatives in the tourism sector. According to the World Tourism Organization, the industry is expected to generate around 371 million jobs by 2025, signaling a potential “tourism boom” in which Venezuela seeks to play an active role.
